Research & Analysis
Faster insights, deeper understanding
I use Claude AI to speed up research analysis. Patterns across interviews, transcripts, and usability sessions surface more quickly. Period.
Design Leader·UX / PRODUCT DESIGN & STRATEGY·Enterprise·AI
Hola.
I'm Hayden and I makeproblems disappear
Focus
Experience Product Design Strategy
Location
Nashville, TN Available Anywhere
Statement
I’m a Senior UX/Product Designer with more than 15 years of experience shaping digital products across the tech landscape. My career began in the early days of the web as a designer and front‑end developer, and over time evolved into a deep focus on user experience, product strategy, and enterprise design.
I’ve spent the last two decades helping companies modernize complex workflows, build scalable design systems, and create intuitive software that genuinely improves people's day‑to‑day work. Whether partnering with product and engineering teams, leading discovery and research, or architecting end‑to‑end experiences with the help of users, my goal is always the same: bring clarity to complexity and design solutions that make a measurable impact.
15+
Years of Practice
50+
Products Shipped
∞
Iterations
1,024
Plants grown, and counting
Full case studies with outcomes available...
ContinueClient & Industry Highlights
Gibson
Musical Instruments
STR
hospitality and lodging
RxVantage
Rx Tech & Enterprise (SaaS)
Healthtrust
Healthcare Supply Chain
naviHealth
Health Tech & Enterprise (SaaS)
HCA Healthcare
Healthcare Tech
GraphiteRx
Pharmaceutical Supply Chain
Alto
Fintech
Design & AI
AI clears the path. Design does the work.
Actively exploring how AI expands what's possible in design. As an exercise, this entire portfolio was curated with Lovable.
Ideation & Prototyping
From concept to testable, faster
I like to bring rapid prototyping early into ideation to explore more of what's possible before locking in one direction. It gets me to something measurable faster and Figma Make and Lovable assist here.
Product Strategy
AI-informed product thinking
When AI features show up in a product, I think long and hard about how they're curated. I don't treat clarity, integration, and trust as goals. I treat them as the starting point.
Team Leading
Helping teams move smarter
I have introduced Claude AI and Figma Make into design workflows to cut out repetitive work and it has helped expedite seamless handoffs to development.
Design Philosophy
How I think about design.
1.
Simplify the flow. That's the whole point.
Whether it's an enterprise platform or a procurement platform, the goal is always the same: don't make them think.
2.
Inclusion is a design requirement, not a feature.
Edge cases shape the whole. Accessibility is a starting point, not an afterthought and never to be forgotten.
3.
Strategy first, solutions second.
Important decisions are made during discovery and better questions lead to a better direction. I make the time to understand users needs, the business problems, and what success actually looks like. This ensures we are moving on stable ground.
4.
Design leadership is people leadership.
The best work comes from teams that are trusted yet challenged, and given space to own and voice their craft. My job is to encourage and then get out of the way.
5.
Designing without success metrics is incomplete.
I work closely with product, engineering, and business stakeholders to make sure design is driving meaningful change with real outcomes. Without that, we are just shipping deliverables.